Thriving driver recruiting programs start with thriving communication: Kameel Gaines talks an evolving recruiting and retention landscape with NTI

Kameel Gaines, founder and CEO of third-party recruiting service Rig On Wheels, joined NTI’s Leah Shaver on the Taking the Hire Road show on FreightWaves this month, where the two dove into the changes Gaines has seen in the driver recruiting in the current freight market correction cycle, the critical role that communication plays internally and externally for recruiting departments, how the industry can evolve to become more attractive to younger people and women, and the opportunities that trucking creates for entrepreneurs like Gaines.

Watch or listen to the full episode in the player above.

Are you a member of the press and working on an article, video, podcast, webinar, or other content for which you’d like to reference NTI data or interview a source from The National Transportation Institute?
Email us at


Are you a best-in-class driver looking for a best-in-class job? Are you interested in providing feedback to NTI?

Fill out the form below to receive our driver-focused communications and to receive information about best-in-class professional driving jobs.

Listen live every month

On the first Thursday of every month, NTI President & CEO Leah Shaver, aka the Sunshine Girl, goes live on air on SiriusXM Channel 146, Road Dog Trucking, to talk with drivers about all things pay. From paycheck questions to working with fleets on resolving issues around compensation, HR and legal, life on the road, and relationships with their employers, Payday on Road Dog Live dives into topics drivers care about most.

Catch every episode live on SiriusXM,, or the SiriusXM app, where you can also listen to episodes on demand.

Or to engage with Leah throughout the month on pay topics, follow her on Facebook and Instagram