Diversifying your driver lead funnel, letting drivers own profitability, and the enduring value of a CDL: Consider these 4 strategies in your fleet’s driver programs
In this month’s From Leah’s Desk, NTI President & CEO Leah Shaver shares insights on diversifying your driver recruiting funnel to excel in any market cycle, the enduring value of a driver’s CDL, empowering drivers on the profitability of their individual truck, and focusing on the habits you want your recruiting program to embody.